We build
launch and grow
consumer brands.

A boutique CPG studio specializing in branding, packaging, retail launches and growth marketing for ambitious better-for-you brands.

Some of our projects

Projects

Andean Bites - Superfood Bars

Formulation (R&D)
Packaging Design
Go-to-Market
Amazon

We partnered with Andean Bites from day one, shaping the brand concept, developing the formula around native Peruvian superfoods, and designing the packaging system. From there, we led the go-to-market strategy and launched the bars into independent natural grocery stores across New York City.

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Projects

Andes to Amazon

Formulation (R&D)
Packaging Design
Go-to-Market
Amazon

Andes to Amazon took us into a new category: low-calorie superfruit jams powered by camu camu, with zero added sugar and full flavor. We led the formulation, branding, and packaging, and grew the line into Amazon. This project brought some of our biggest learnings in product development and go-to-market, especially around how to successfully launch in this competitive category.

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Projects

Amor Cura

Go-to-Market NYC
Social Media
Shopify
Amazon

We partnered with Amor Cura, a healthy energy drink brand based in NYC, to accelerate their digital growth and launch across Amazon and Shopify. We also helped build their retail structure, expanding into independent natural grocery stores throughout New York City.

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Projects

Patita Verde

Rebranding
Packaging

We led the full rebrand and packaging redesign for Patita Verde, a natural dog food brand built on real nutrition and vet-formulated recipes. From a bold new visual identity to shelf-ready packaging, we gave the brand a warmer, more trustworthy presence for pet owners.

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We guide early-stage brands through the full journey, from defining strategy to building product and brand, and executing a focused go-to-market approach across the U.S. and Latin America.